Guides for brand teams
Prompt library
Ready-to-use questions for brand operators, marketing and CX teams. Copy one, change the details, and ask.
Copy any of these into Claude and change the details in brackets. They all work in plain English, so feel free to reword them.
Getting started
- "Give me a quick overview of my brand and how we did in the last 30 days."
- "What can you help me with using VYG?"
- "Which tools do we have connected to VYG?"
For brand operators
Weekly check-in
- "How did we do last week compared with the week before? Recovered sales, recovery rate and conversations."
- "Which campaign did best last week, and which did worst?"
- "Anything unusual in the last 7 days I should know about?"
Monthly report
- "Write my monthly report for [month]. Recovered sales, recovery rate, conversations and average order value, each compared with the month before. Add the top three customer feedback themes and two suggestions. One page."
Customers
- "Break my customers into groups and tell me how many are in each."
- "What's my average customer lifetime value?"
- "How many at-risk customers do I have, and how much have the top 10 spent?"
For marketing teams
Know your audience
- "Summarise my top [25] customers by spend: total orders, spending and recent purchase activity."
- "List customers with at least [3] orders who haven't ordered in [60] days."
- "What were my top 10 products in [September], and which ones get repurchased?"
- "How many customers have spent over [$500]?"
Plan a campaign
- "What can start a campaign for my brand, and which discounts do I already have?"
- "Draft an abandoned checkout campaign. Wait [30 minutes], then send a friendly text with [free shipping]. Name it [Cart reminder]."
- "Draft a campaign for when a subscription is [cancelled]. Wait [1 day], then have an agent ask why and offer [20%] off to stay."
- "Read my [Cart reminder] draft back to me, step by step."
- "Create a [15%] off discount that lasts [7] days with codes starting [SAVE15]."
Test and improve
- "Propose a variant for [Cart reminder] that leads with the discount. Show it to me before applying changes."
- "How are the message variants on [Cart reminder] doing?"
- "Compare my active campaigns on recovered sales and recovery rate for the last [30] days."
Email and SMS tools (if Klaviyo is connected)
- "How did last week's Klaviyo email campaigns perform?"
- "How many profiles are in my [VIP] segment?"
For CX teams
Look up a customer
- "Look up [jane@example.com]. Orders, total spend and any subscriptions."
- "Show everything [this customer] did in the last month: visits, orders and messages."
- "Show [this customer]'s last order with the items in it."
Understand what customers say
- "What are the top reasons shoppers didn't finish checkout?"
- "What post-purchase problems are customers raising about [shipping]?"
- "Find conversations where customers mention [the discount code not working]."
- "Read me the full conversation behind the top [returns] insight."
Act on it
- "Draft FAQ answers for the five most common product questions."
- "Make a call list of my [25] most at-risk customers who have spent over [$250], with email and phone."
- "Summarise the main customer feedback themes for the product team in five bullet points."
Checking an answer
- "Which dates does that cover?"
- "How did you work that out?"
- "Check that against Shopify directly."
- "Show me the next page."